Magento is an open source e-commerce web application that was launched on March 31, 2008. It comes with a variety of tools, necessarily for building a successful online shop. Magento offers a lot of built-in capabilities, such as promo pricing and coupon codes, detailed statistics, and SEO options. When Magento was released in 2008, it transformed the e-commerce platform market.
In a period of 18 months, Magento surpassed one million downloads and now records billions of dollars of transactions worldwide by tens of thousands of merchants. Purchased by eBay in early 2011, it continues to be the fastest growing ecommerce platform in the world. Magento is written in PHP and utilises the Zend Framework (which is MVC based) and uses an EAV-based MySQL database. The system is highly modular and Magento’s architecture handles module database schema updates automatically.